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Innovation and strategic foresight
Global Brand and Innovation Platform for Nordés
BRIEF:
Help define the future direction of the brand through innovation, the redefinition of codes and narratives of the premium universe, strategic activation, and the generation of key content.
DEVELOPMENT AND DELIVERABLES:
- Strategic analysis
- Innovation: vision, ambition, role
- Insights, ideation, conceptualization, and visualization
- Consumer touchpoint for international validation
- Pipeline and prioritization
